Badgequo Ltd design, produce and distribute high quality cosmetics and toiletries to major retailers across the UK and Europe.
These on trend products are produced under their flagship brands Technic and Body Collection England as well as a number of subsidiary brands. Badgequo also provide an extensive range of private label services containing a huge selection of cosmetic products in addition to toiletries, makeup accessories and a male grooming range.
The UK head office in West Yorkshire houses its own new product development and design team as well as an integrated sales and warehousing operations department. This is also home to our dedicated regulatory team who ensure all products comply with strict industry requirements.
The UK office is also supported by an office in Germany, opened in April 2011, to grow the company’s overall European presence. Badgequo Hong Kong Ltd, operates to aid the organisation’s supply chain management.
In November 2017 Badgequo was acquired by cosmetics company, Warpaint London Plc, owners of the W7 Brand.
This was Warpaint’s first acquisition and together, the brands will form a strong group with complementary ranges and increased market share. With W7’s success, the knowledge and process of brand growth will be applied to the Badgequo’s flagship brand ‘Technic’ to form two solid brands within the market. Badgequo also has a male grooming brand ‘Man’Stuff’ and an extensive gift offering which will add the Warpaint portfolio.
This is great news for the future of Badgequo, which will benefit from the Warpaint’s financial position and appetite for future growth.